sell Marketing Mix Strategies at Argos UK. Marketing com aggregate strategies are important part of marketing plan. It shows the strategies adopted by an constitution in rate to effectively market its products to consumers. sell marketing mix strategies should always be developed plaza lymph glands ask and requirements as priority because it should always satisfy client inevitably. The mastery of strategies depends on ability of an organization to satisfy customer involve better than its competitors in market. Krishna & Vasant (2006). Therefore it jump out be said that marketing mix strategies in sell are highly influenced by the customers require and requirements and strategies adopted by competitors. That have of marketing mix strategies in retail sector is to satisfy specific customer needs with price strategy that can make some contact ground for the organization (Kurtz et al,2009) Blankson(2010) explain that retail marketing mix strategies should ai m to create distinct image in the top dog of consumer bit mix can vary on the solid ground part of specific market requirements.
Many elements can be placed to form marketing mix of any organization entirely roughly significant elements are given as follows (i) pedigree location (ii) Merchandise and Category Management (iii) determine (iv) Inshore marketing (v) Customer Relationship Management These retail marketing mix strategies at Argos are discussed here in detail (i) Store Location:- The selection of investment reliance location is most significant and import ant decision and success of business intempe! rately relies on this decision. Store location contributes to the success of any organization. Argos initially emphasised high streets locations and shopping malls and impact opening its store near populated areas in order to provide consumer prospering access and facility to visits the store. Explains stores can be opened in planned and unplanned sites and have its knowledge advantages and disadvantages. While it besides attracted the number...If you want to get a secure essay, order it on our website: OrderCustomPaper.com
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